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2004
Check out our website, click here.
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advanced exhibit
methods
3000 south croddy way
santa ana, california 92704
714.513.1900 fax714.556.8781
1.800.U.EXHIBIT |
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| With
more than 18 years in the trade show and event marketing industry, Advanced
Exhibit Methods (AEM)has established itself as not only the company to
help you get noticed by creating high-impact, attention getting environments,
but also as an invaluable resource for all of your event marketing needs.
From
Pop-Ups to 4000 square foot custom and custom modular exhibits, AEM has
the knowledge and the ability to get you noticed in any size market. Our
convenient Orange County location enables us to easily service trade shows
in the bustling Anaheim, Los Angeles, Long Beach, and San Diego Convention
Centers, as well as nationwide. Your events are sure to be successful with
AEM as part of your team. |
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| Dear
Exhibitors:
If "Turkey"
describes your latest trade show results, maybe you need to examine the
message projected by your exhibit. Remember that a trade show environment
is a cornucopia of sights and sounds, all of which can distract your prospects.
You need to clarify and simplify your message to overcome these distractions.
First, to clarify
your message, have someone not intimately familiar with your product or
service review the message. Does it tell them who you are, what you do
and why they should stop and visit in your booth? If not, rework the message
to emphasize your "main course": the benefits you can provide to the attendee.
Second, to simplify
your message, envision walking past your exhibit as you would in a trade
show environment. Can you tell in 3-5 seconds (10' space) what you do and
how it would help the exhibitor? If not, you may need to drop some of the
"stuffing and garnishes" that distract from the "meat" of your message.
With a clear
and concise message, your trade show efforts will produce a real Thanksgiving;
leads, sales, profits, rather than heaps of gobble, gobble. |
| Happy Thanksgiving!
Sincerely,
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Contact: richard.diess@advancedexhibitmethods.com
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You've read about them, heard about them, and maybe even tried
them yourself. Fad diets are everywhere, and though they may seem frivolous
and flighty, there is something very sound behind the hype. We're talking
about a complete overhaul, a cleansing, if you will, to flush out the system
and eliminate the unnecessary. It sounds dramatic, but, like I said, the
idea is quite sound.
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| The two most common complaints we hear among exhibitors are the price
of shipping and the price of drayage. Here are just a few ideas on how
to get rid of some of the excess in your exhibit to help keep these costs
under control.
Are you keeping old properties in your crates "just in case"? Dump the
old stuff and leave it at home. Plan your booth space before you ship your
exhibit to the show and only bring what you need. You'll be surprised how
well you fair without the "just in case" box. |
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| When you're shipping your portable exhibit, are you palletizing
your cases? This will actually increase your dimensional weight and usually
cost more than shipping the cases individually. The risk involved is that
the cases may get split up in shipment. This risk will have to be evaluated
against the savings of shipping and drayage. It will essentially depend
on how much you trust your shipper.
Are your crates the right size for your exhibit properties? Having extra
space in your crate for incidentals may sound like a great idea, but remember
that crates are weighed either |
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| dimensionally or by scale, and you are charged with whichever is larger.
If you ship a crate that is only half full, you're essentially paying to
ship twice as much exhibit for no reason.
Whether your show is large or small, you will almost always have to
face the dreaded drayage charge. At least we can try to make this experience
as painless as possible.
Please send comments and article suggestions to: design@advancedexhibitmethods.com |
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| Port-a-ble
(adj.)-Capable of being moved easily.
There are a
few things to consider when determining what type of exhibit is ideal for
your company. Among them are: amount of shows per year, size of trade show,
size of booth space, exhibit budget, and reoccurring trade show budget.
Generally, in the smaller booth spaces, a portable exhibit is more suitable
especially now that there are many alternatives to the traditional curved
pop up exhibit. There are many benefits to using |
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| portable properties
in your exhibit space, but here are just a few.
Cost effective:
Though the initial cost of portable equipment may be a little more than
other display items, the savings you will retain through every aspect of
the exhibiting process make them well worth the investment. Often, it only
takes two shows to recover the price difference between a retail store
fixture and a portable display unit.
Shipping:
Portable exhibit properties were created specifically for ease of |
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| shipment
and installation. They usually come in compact, durable cases that are
manufactured to perfectly house the equipment while maintaining ease of
movement. Also, these cases are generally small enough to ship with common
carriers (Fed Ex, UPS).
Installation:
Portable exhibit properties are created to set up quickly and with the
use of very few, or no tools. Also, unlike typical display fixtures, portable
fixtures are durably made to withstand multiple assemblies. |
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To view
some portable options, visit our website at www.advancedexhibitmethods.com/portexhibits.htm
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"My friends. I have the bestest friends....Oh
yeah, and caffeine."
-Christine Ashton, Project Administrator
"The fact that this year was much better than the last. I'm thankful
that I was able to fulfill a lot of accomplishments this year."
-Edwin "John" Johnson, Exhibit Specialist
"I'm thankful for the health of my family, friends, and the exhibit
industry."
-Richard Diess, President |
"Having a job. I'm also thankful for my friends and
family that are alive and well."
-Kirsten Coyne, Project Administrator
"My family, my health, and Pepsi."
-Kurt Schneider, Warehouse Supervisor
"A job that fulfills me creatively, great coworkers, wonderful friends,
a supportive family, decaf that tastes like real coffee, shooting pool,
and the low carb diet."
-Heather Frayer, Designer |
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To see more used 10' x 10' exhibits, click here  10
ft used |
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10' x 10' Exponents Luminents exhibit. Large background
graphic, header, 2 display tables, 6 shelves, and 6 halogen lights. Easily
assembled. Includes shipping case. Used 3 times.
Asking price: $7,000 obo
For more information, please contact:
info@advancedexhibitmethods.com |
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10' x 10' Tigermark custom exhibit. Iridescent mariner
burl gloss laminate. 2 backlit panels, 42" flat screen monitor cutout,
2 custom podiums with locking storage and keyboard drawer. Shipping cases
included. Used only twice!!!
Asking price: $6,500
For more information, please contact:
info@advancedexhibitmethods.com |
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10'x10' exhibit. Zero truss structure. 3 counter tops,
reception counter with locking door, place for 39x46 rigid banner, place
for 49x79 roll up banner, header brackets. Includes custom built crate.
Asking price: $6,500
For more information, please contact:
info@advancedexhibitmethods.com |
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10' x 20' custom exhibit. Built-in leather lounge couch
(under large graphic), back shelving/drawer cabinet for display, maple
wood floor, small attached side table, literature racks on sides, medium
sized granite table with chairs. Includes shipping cases. Used only twice!!!
Asking price: $50,000 obo
For more information, please contact:
info@advancedexhibitmethods.com |
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10' x 20' in-line exhibit. Rosewood laminate. Two alcove
counters, backlit header, 2 light boxes, 2 reception counters, and shipping
cases with wheels. Originally purchased for $25,000.
Asking price: $12,000
For more information, please contact:
info@advancedexhibitmethods.com |
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10' x 20' in-line exhibit. Black fabric, with blue marble
accent panels. Two alcove counters with locking storage, 3 backlit headers
with diffused down lighting, 2 light boxes, custom shelving, and shipping
cases. Originally purchased for $19,000.
Asking price: $9,500
For more information, please contact:
info@advancedexhibitmethods.com |
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10' x 20' in-line exhibit. Grey Frontrunner fabric and
green marble laminate. Alcove counter, 2 light boxes, attached reception
counter, and two shipping cases.
Asking price: $7,000
For more information, please contact:
info@advancedexhibitmethods.com |
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20' x 30' custom island. Is in combined with
10' x 20' exhibit listed above, can also be used separately as a 20' x
20' island. It is additional Pergo-like maple floor, a closet that goes
behind the 10' x 20' backwall, Tuscany yellow lounge furniture (1 couch,
6 overstuffed chairs), blonde wood coffee table, 2 end tables, serving
table (with built in storage) with lucite tops, lit racks, tall display
kiosk. Includes all shipping crates.
Purchased as 20' x 30' (including 10' x 20' listed above), asking price:
$81,000 obo
Purchased as 20' x 20' (all components not including 10' x 20' listed
above), asking price: $22,000 obo
For more information, please contact:
info@advancedexhibitmethods.com |
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contact: design@advancedexhibitmethods.com
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