1881 Kettering St., Irvine, California 92614
949.223.0000 . fax 949.223.0051
 www.advancedexhibitmethods.com
1.800.U.EXHIBIT

 

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With more than 18 years in the trade show and event marketing industry, Advanced Exhibit Methods (AEM) has established itself as not only the company to help you get noticed by creating high-impact, attention getting environments, but also as an invaluable resource for all of your event marketing needs. From Pop-Ups to 4000 square foot custom and custom modular exhibits, AEM has the knowledge and the ability to get you noticed in any size market.
   

Dear Exhibitors,

Every self-respecting Leprechaun knows there is a pot of gold at the end of the rainbow. For exhibitors, your leads are the rainbow to the pot o' gold: new sales. But many exhibitors lose their way because they don't keep the rainbow in sight.

During the show, do you leave leads in your booth? If so, they are a prime target for a competitor who can take them or at least gain a copy of them. At the end of a show, who handles your leads? Are they left to ship back with the exhibit or put into someone's suitcase? This leaves them open to theft or loss. How quickly are your leads brought into the office, collated and followed? If you take more than several weeks, you will miss about 61% of the new sales opportunities. These prospects have already made their decision.

A better model would be to send leads back daily via either an overnight service or e-mail (if you use electronic data collection) to your office. Here, prearranged information packets are sent by your office support staff to the prospects. When your sales team returns to the office, they catch up on other work for a day before starting their follow-up calls.


richard.diess@advancedexhibitmethods.com

The rainbow is in full view and ready to lead to your pot o' gold.

Sincerely,

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C. R. Deegs III
Welcome to our newest addition to AEM's informative monthly newsletter, "Ask Deegs". Mr. C. R. Deegs comes to us from a very extensive and illustrious background in the exhibiting and marketing event industry. Ask him anything you like, we're confident he can answer. Can you stump Deegs?
To Ask Deegs a question, click here and put DEEGS in the subject line.

Q: Mr. Deegs, why are my shipping bills higher this year than they were last year for the exact same exhibit?
-Mike, Rochester, NY

A: Very good question Mike. I'm sure you've noticed that auto fuel prices have increased significantly in the past year. Some would blame it on the problems in the Middle East, others would blame it arbitrarily on OPEC. The truth of the matter, however, is that in addition to the higher fuel charges, many shipping

companies have also started charging a security fee. In order to get the best rates possible, try to lump all of your shipments into one. Also, try to use the same shipping company all of the time, so you can bargain yourself into some better rates.

Q: Deegs, what do they mean when they say "print ready" artwork?
-Linda, Cleveland, OH

A: Hi Linda. Print ready artwork refers to the art file that you give your graphic or exhibit house that is producing your final piece (exhibit panel, backlit transparency, brochure, etc.). Depending on the type of output, the requirements may change, but a basic rule of thumb is this: 100 dpi (dots per inch, resolution) for an exhibit graphic or large poster, and 200 dpi for a brochure (some printers require more, but 200 will give you a very fine output). Check with the printer, but these should typically be saved as a pdf, tiff, eps, ai, psd, or qrk file.

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To see more used 10' x 10' exhibits, click here 10 ft used

10' x 10' Tigermark custom exhibit. Iridescent mariner burl gloss laminate. 2 backlit panels, 42" flat screen monitor cutout, 2 custom podiums with locking storage and keyboard drawer. Shipping cases included. Used only twice!!!

Asking price: $6,500

For more information, please contact:
info@advancedexhibitmethods.com

10'x10' exhibit. Zero truss structure. 3 counter tops, reception counter with locking door, place for 39x46 rigid banner, place for 49x79 roll up banner, header brackets. Includes custom built crate.

Asking price: $6,500

For more information, please contact:
info@advancedexhibitmethods.com

10' x 20' in-line exhibit. Rosewood laminate. Two alcove counters, backlit header, 2 light boxes, 2 reception counters, and shipping cases with wheels. Originally purchased for $25,000.

Asking price: $12,000

For more information, please contact:
info@advancedexhibitmethods.com

10' x 20' in-line exhibit. Black fabric, with blue marble accent panels. Two alcove counters with locking storage, 3 backlit headers with diffused down lighting, 2 light boxes, custom shelving, and shipping cases. Originally purchased for $19,000.

Asking price: $9,500

For more information, please contact:
info@advancedexhibitmethods.com

10' x 20' in-line exhibit. Grey Frontrunner fabric and green marble laminate. Alcove counter, 2 light boxes, attached reception counter, and two shipping cases.

Asking price: $7,000

For more information, please contact:
info@advancedexhibitmethods.com

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